Work Corporate Identity development, Advertising Print Campaign
An advertising campaign for Artfacts.net, an online guide for contemporary art. This worldwide print campaign focuses on the Artist Ranking, a unique research tool with which users can analyse an artist’s career and market value. A different artist is featured on each ad. The compositions are juxtapositions of blurred-out images of an artwork, symbolising perceived value; and clearly listed facts and figures, representing art market data gathered from exhibition history and sales.
& Art direction